Creating an Effective Ad Campaign

SouthPaw Solutions Marketing

Creating a Marketing Campaign is a big task,

but the Process is pretty straightforward.

Planning the Campaign is just as important as designing the fun stuff, like Creative and Conversion Assets.

Before we Create what your audience will experience, we must consider what you want them to do when they see, hear, or read it.

The Following List is a Great Start:

  • Make sure your ads are "on strategy" with your business positioning.

  • Communicate a simple, single message.

  • Stick with a likable style. 

  • Be credible. 

  • Ask for the sale. 

  • Make sure the ad is competitive. 

  • Make sure the ad looks professional. 

  • Be truthful.